Analysis
9/26/2014 12:05 PM
Changes In Price Band Of Devices Used For Web Access
US Data: January 2014 to August 2014
This week we will look at how the price band of devices used for Web access has changed since January 2014. Data in this article represents aggregated device data in the US. Using the 51Degrees PriceBand property in Device Detection is beneficial for website analytics to gain significant understanding of visitors or clicks. Such data is especially useful when combined with other analytics data and used for the purposes of A/B testing.
9/19/2014 8:45 AM
Using QR Codes - 3 Simple Tips
McDonalds. I could love it more.
QR codes have been around for 20 years and have now appeared everywhere. They're an ideal method of gaining instant feedback, entering competitions, providing additional information to customers or all 3.
This blog highlights 3 simple techniques to consider when using QR codes. Using a recent UK McDonalds campaign as an example I show how it could be improved to provide an experience I'd really love.
9/18/2014 10:57 AM
Is Sony's Mobile Business Really Struggling?
Percentage of Sony Mobile Device Web Traffic in 2013 and 2014
In this Chart of the Week we will look at the general distribution of Internet traffic originating from Sony mobile devices per country and examine several significant markets for Sony. Data represents devices used to access the Internet and not the actual device volume figures.
9/12/2014 11:00 AM
Percentage of Mobile Web Traffic by Device Retail Price
Insight into web traffic and mobile device retail price
For the first time 51Degrees brings insight into the retail price of mobile and tablet devices accessing the web. Using US dollar pricing the most popular mobile devices have been classified into price bands between $50 and $999. Charts show which price bands are the most popular along with details of the top devices in each price band.
9/8/2014 8:58 AM
NFC enabled mobile device traffic reaches 20.89%
Chart Of The Week
In this Chart Of The Week we have re-visited the data for NFC-enabled web traffic. Almost one fifth of all devices observed accessing the network in August 2014 were NFC-enabled. Find out why this is important and what consequences NFC technology holds for the conventional plastic Credit Cards.
9/3/2014 8:20 AM
Microsoft About To Overtake Blackberry In The UK
Chart Of The Week
In this Chart Of The Week we looked at the change in popularity of Microsoft and BlackBerry devices in the UK in 2013 and 2014. For quite some time UK was considered to be BlackBerry's stronghold in Europe but with all the trouble that company has endured over the past few years this situation is bound to change.
8/21/2014 11:33 AM
Opera Mini is the default browser on feature phones
Chart Of The Week
In this chart of the week we will look at how Microsoft's recent decision to make Opera Mini the default browser on Nokia's Asha, S30 and S40 series phones will impact the browser's popularity and market share. We will examine the current market share of Opera Mini on global scale, among other Nokia phones and investigate how popular Opera Mini is among the current users of Nokia's Asha, S30 and S40 series phones.
8/18/2014 2:54 PM
What devices are used to access the Internet in UK and US?
Chart Of The Week
In this chart of the week we will look at how the use of mobile devices such as smartphones and tablets has changed over the past year in US and UK compared to non-mobile devices. We will compare the two countries and look for statistical evidence to supplement our data.
8/15/2014 3:33 PM
Changes on the Smart TV market over the past year
Chart Of The Week
Here we go into some of the changes in the Smart TV market between a year ago and now
8/8/2014 2:01 PM
Do Local Brands Pose a Threat for International Vendors?
Chart Of The Week
In this chart of the week we will examine claims that local smartphone vendors pose a threat to major international mobile device manufacturers like Apple, HTC, Samsung, Huawei and Nokia. We will look at 4 largest Asian markets: China, India, Japan and South Korea with some surprising results.