Web

In parallel with supporting Marketers for an Open Web, we have invented SWAN (Secure Web Addressability Network). Read this blog to find out more and get involved.

We talk about industry experts’ predictions on Cybersecurity for the year 2021. Following the rattling pandemic of 2020 that became a harbinger of record-breaking cyber-attacks, we dish out the trends and the things to expect for Cybersecurity this year.

Geolocation is the tool that will help you uncover a larger audience that will gravitate to your business.

Have you ever considered how much CO2 your website encryption produces? This article discusses new research on the decisions that can affect the environmental impact of the web.

This article talks about the rise in eCommerce sales this holiday season. With in-store retail sales dipping, there’s heavier emphasis on online shopping. Keep up with the Christmas shopping mania, ensure your website is ready and optimized for mobile.

The open web is about to cross a point of no return. Here’s why that mustn’t happen and what we can all do about it.

On the 24th February Google launched AMP. Announced last October, AMP is an open source platform that aims to improve user experience of the mobile Web by reducing the possible complexity of Web pages.

This week we divert from looking at recent mobile websites to take a look at an older offering. Eurostar launched a version of its website optimised specifically for mobile devices over two years ago. Like other websites with mobile offerings it will automatically detect mobile users and redirect them to the appropriate m.eurostar.com site. I journey through this mobile offering to see how this older experience has stood up to the test of time.

With Over the Air 2013 coming to a close last Saturday, I took some time to reflect on some of the more memorable talks given over the two-day event. Mobile and web performance guru Jon Arne Sæterås' presentation was particularly informative, and inspired me to write a quick summary for people that did not get the chance to see it live in person.

If you don't have a web site designed for mobile phones, you don't just risk frustrating your customers when they visit you online. You're also likely to drain their smartphone batteries. That's the message from a research team based at California's Stanford University.

The researchers published a paper entitled “Who Killed My Battery: Analyzing Mobile Browser Energy Consumption” at the World Wide Web 2012 conference last week. They used an Android handset to browse a variety of popular web sites, measuring the phone's energy consumption as it loaded and rendered web pages. As well as analysing each page, the team also measured the energy needed to render individual web elements such as images, JavaScript, and CSS.