ad tech
Wednesday, September 16, 2026 9:00:00 AM
Your ads have an audience. Does it have a pulse?
Autonomous AI agents browse in real browsers, on real devices, from real addresses. Here is how to tell whether a human is involved.
There is now a third kind of visitor, and it fits neither box. Autonomous AI agents drive genuine Chrome, on genuine laptops, over genuine residential connections, so nothing in the request is fake and every check you already run passes. HumanConfidence reads eight device and network signals in one call and returns High, Medium, or Low, with the recipe published so you can check the working yourself.
Tuesday, July 7, 2026 1:30:00 PM
When is CTV not CTV?
Nearly 5% of inventory sold as CTV isn't CTV at all
What actually counts as connected TV? We checked more than 11 million OpenRTB impressions with Device Detection and found nearly 5% of inventory sold as CTV isn't CTV at all, mislabeling that could be costing advertisers close to $2 billion a year.